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How Hair Syrup went from a viral TikTok to a multi-million pound beauty brand

How Hair Syrup went from a viral TikTok to a multi-million pound beauty brand

After creating her own hair oil blends as a student, Lucie Macloud grew Hair Syrup into a multi-million pound business that she’s now expanding into Europe and the US

How to create a culture of innovation

How to create a culture of innovation

If innovation feels risky, you’re doing it right. Here’s how to turn that risk into reward

HMV, Kodak, Nokia: How disruption undid these corporate icons

HMV, Kodak, Nokia: How disruption undid these corporate icons

What went wrong at the market leaders who suddenly found themselves on the wrong side of history?

How disruption undid the unstoppable

How disruption undid the unstoppable

What went wrong with these market leaders who suddenly found themselves on the wrong side of history?

Pitchify founder: Listen to what people actually want

Pitchify founder: Listen to what people actually want

Video games entrepreneur Gina Jackson explains a common trap developers can fall into when making games

The Gym Group CEO: Think about what Gen Z wants

The Gym Group CEO: Think about what Gen Z wants

Will Orr shares his insights into Gen Z’s changing attitude to health and fitness

Wendy Wu: Show passion and customers will reward you

Wendy Wu: Show passion and customers will reward you

The travel tour entrepreneur’s business is thriving after the pandemic because she listened to customers

Saint and Sofia CEO: Make shopping a social experience

Saint and Sofia CEO: Make shopping a social experience

Fashion entrepreneur Dessi Bell explains why customers are looking for something different when they shop on the high street

How market research transformed Little Moons

How market research transformed Little Moons

Ross Farquhar, marketing director at Little Moons, explains how data-driven insights have become critical to the brand’s rapid growth and product development strategy

How to do market research well

How to do market research well

Research should be the foundation of any growing business, but it is fraught with pitfalls that companies need to avoid

A look inside vinyl’s resurgence

A look inside vinyl’s resurgence

Vinyl sales have been rising fast and new technology, including on-demand manufacturing, suggest its growth still has some way to go

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